Organic and paid marketing strategies to maximise your business
An employer brand in simple terms, is your ‘people brand’. It is how you market the business as a good employer and as a great place to work. Ten ways to improve your employer brand so you can attract the best talent.
Or are you not sharing enough of your personality on your business page? It’s worth considering who you enjoy following and why? Do you feel a connection with them because you’ve got to know them? People tend to buy from people who they feel they know, like and trust.
Marketing Pace worked with the Grow Gardens team to understand the key messages they wished to get across and created content to reflect this. We incorporated the existing logo into the site and created a new look and feel that was reflective of the high-end garden services Grow Gardens provide.
I’ve noticed that there can be confusion over what MISSION and VISION are in business. So, I thought it might be useful to give an explanation as I see it.
Getting employees involved in company social media can help you attract talent. Who better to trust than the people that work there?
An employer brand is critical because it helps attract staff and retain staff. Something you can do to help you build a really strong employer brand is to be AUTHENTIC.
Poppy likes ‘boy things’. Her words not mine. Gender roles and stereotypes are ingrained in children’s lives from such a young age. They often feel they need to be what society expects of them.
Your brand is much more than just your logo. It is the entire identity of your business. It expresses your story, your values and your philosophy.
If your LinkedIn profile is the same as when you set it up, chances are it might be time to update it. Top tips for building a personal brand on LinkedIn.
Sales make me feel icky! I think it’s better to think about building and nurturing relationships. People are less likely to follow you if they come across a post and you are selling something than they would if you are giving them something of value.
Marketing Pace provides organic and paid marketing strategies to maximise your business. Our consultancy services are designed to help you move your business forward, whether you are looking to increase brand awareness, upscale your existing offerings or are looking for help with a specific project or event.
An employer brand in simple terms, is your ‘people brand’. It is how you market the business as a good employer and as a great place to work. Ten ways to improve your employer brand so you can attract the best talent.
Or are you not sharing enough of your personality on your business page? It’s worth considering who you enjoy following and why? Do you feel a connection with them because you’ve got to know them? People tend to buy from people who they feel they know, like and trust.